Popular Prepared Food Packaging
In the post epidemic era, the rise of new consumption and new business forms and the accelerated integration of online and offline consumption scenes all indicate that the consumer market is facing further upgrading.
1.In March, the sales of prepared food nationwide increased by more than 150%, and the year-on-year increase in Shanghai in the past half month was more than 300%.
2.During the Spring Festival this year, the sales of prepared food in Ding Dong shopping increased by more than 400% year-on-year
3.At present, the penetration rate of prepared food in China’s retail industry is only 10-15%, while in Japan has reached more than 60%.
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From the above news data, it can be seen that “prepared food” has gradually become a popular object of consumers in the past two years.
Origin of Prepared Food?
Prepared food originated in the U.S. 1960s, mainly for the B-side food supply business, providing fresh frozen meat, seafood, poultry, vegetables, fruits, and snacks to restaurants, hospitals, schools, and other institutions.
Developed in Japan in the 1980s, with the development of cold chain transportation and the popularity of refrigerators in Japan, the prepared food business began to develop rapidly. It has developed enterprises with both business and customer, such as promoting chicken products for convenience stores and fast-food restaurants for business and highlighting the convenience and freshness of ingredients for customer.
The demand for prepared food in China began with fast food restaurants such as KFC and McDonald’s, and then developed the clean vegetable processing and distribution industry. Since 2000, it expanded to meat, poultry and aquatic products, and prepared food appeared. Until 2020, when the epidemic restricted the travel of residents, prepared food became a new choice, and customer consumption rose rapidly.
What are the Prepared Food?
Prepared food includes ready-to-eat food, ready-to-heat food, ready-to-cook food, and ready-to-serve food.
1.Ready-to-eat food: refers to prepared products that can be eaten directly after opening;
2.Ready-to-heat food: refers to food that can be eaten only after heating;
3.Ready-to-cook food: refers to the relatively deep processing (cooked or fried), according to portions of refrigerated or room temperature storage of semi-finished products, which can be immediately into the pot and prepared with condiments;
4.Ready-to-serve food: refers to small pieces of meat, fresh and clean vegetables, etc. that have undergone preliminary processing such as cleaning and cutting.
Advantages of Prepared Food
For enterprises:
1.Promote the standard modern production of food and catering enterprises;
2.Promote enterprise innovation, form scale and industrialization;
3.Save logistics costs;
For consumers:
1.Save the time and energy cost of washing, cutting, and deep cooking;
2.Can provide some dishes that are difficult to cook at home;
3.Some ingredients in prepared dishes are cheaper than buying them individually;
Prepared Food Packaging
Quoting a sentence from Japanese packaging design master Fumi Sasada: It takes only 0.2 seconds for the product to be printed in the eye. If you want customers to stop, you must rely on eye-catching packaging. This sentence also applies to the packaging of prepared food. In the current environment of prepared food, how to stand out from many similar products, packaging is the key.
Our prepared food packaging examples
The prepared food is packaged by thermoforming packaging machine
Purchase prepared food packaging machine from Utien
After reading the above, if you are intresting about prepared food packaging machines, the easiest way for you is to contact us directly. As a professional packaging expert, we will be glad to offer our solution to you!
Post time: May-12-2022